How To

How to create your account:

Step 1: Choose your plan on the Membership Plans Page page.

Step 2: Enter your personal and company information

Step 3: Choose a payment method for monthly membership

Step 4: Choose a payment method for order payments

Step 5: Confirm your email address by clicking on the link sent to your account email


How to confirm your ACH account for billing:

Step 1: When setting up your payment method, select the ACH option and enter your account information 

Step 2: Within 1-5 business days, check your ACH account statement for 2 one-time microdeposits from SOG, each for less than $1.

If you wish to process orders immediately without a delay due to the verification, you may choose to select on the sign up page to have your credit card charged in the interim for orders until you have verified your ACH and can afterwards switch to ACH as the default payment setting

Step 3: On your SOG dashboard, click on Account in the upper right corner, then choose Billing Details.

Step 4: Scroll down to your ACH account, and enter the 2 micro-deposit amounts into the boxes on the right. This verifies that you have ownership of the ACH account.

Step 4: Your billing account is now available for use.


How to add a new payment method

Step 1: In your seller dashboard, in the upper right hand corner of the screen, click on Account, then billing details

Step 2: Under Payment Method, click add new

Step 3: Set your account of choice as default for order processing and membership dues

To edit a payment simply add the updated account as a new payment method and delete the old payment account.


How to edit your account or profile

Step 1: When in your seller dashboard, In the upper right hand corner of the screen, click on Account, then Profile/Plan Details

Step 2: Click the edit profile button on the right side of the screen

Step 3: Click the update button to save changes

If changing your email address you will once again need to verify your email as in the initial set up


How to change your membership level

Option 1: From your seller dashboard, under your user name, click the upgrade membership option

Option 2: In the upper right hand corner of the screen, click on Account, then Profile/Plan Details.  Scroll down to Plan Information and click on the change my plan button


How to select products for sale:

Step 1: From the home page, click on the Products button, OR, from any internal page, click on Categories in the top left corner on the orange bar of the header. 

Step 2: Select a category box

Step 3: Select a subcategory box

Step 4: On the left navigation you may filter your display by sub-category, price range, and/or brand

To filter by sub-subcategory, on the left navigation bar, scroll down to the main category you wish to search in and click on that main category. This will open a menu with the sub and sub sub categories under the main category. 

Step 5: Check off the items that you would like to sell. You may change the items displayed from 20 to 50 or 100 on the top right side of the selections. You can choose to add to your cart one item or all items on the page.

Step 6: Click the “add to cart” button to place the selected items in your ‘cart’. You may add limitless items to your cart and later choose from those products which you would like to finalize as your product selections.

Step 7: Review the items in your cart to confirm which items you would like to add to your account. You may expand the visibility of the shopping cart to 50/100/200 items. Check off the items individually, or check the box at the top of the list to add all visible items to your account.

Step 8: Click the “add to account” button. These items are now finalized in your seller dashboard and available for resale. You may add as many items to your account as your membership level allows. You may delete items from your seller dashboard by clicking on the red "X" button all the way to the right on the "Products" page (you may need to scroll in your broswer to the right), these items will immediately be removed from your seller dashboard. However, those items will only be replaceable in the following month when you can select new items to replace those deleted items. You can upgrade your membership at anytime to access more products for resale. 


How to set your pricing guidelines:

After setting up your account, you must set pricing templates before posting any items for sale. (You will have the opportunity to override these markups on individual products)

Step 1: On your seller dashboard, go to the Integrations tab on the left navigation bar.

Step 2: Scroll down to the Product Pricing section.

Step 3: Choose one of the buttons to set up default pricing markup for Amazon, eBay, or other selling platforms.

For example, if the wholesale cost of an item is $90 and shipping is $10 and the free shipping template (default) is selected, then the wholesale cost is $100. If the markup tool is set to markup 25% for Amazon, then the item will be listed for sale on Amazon for $125 with free shipping. All pricing fluctuations will automate based on this formula.

Step 4: Formula for MU (Markup Tool): Choose an option for price mark-up:

  • For mark-up by percentage, select “Product Cost + %” and enter the percentage in the Increase Amount field
  • For mark-up by amount, select “Product Cost + $” and enter the mark-up dollar amount in the Increase Amount field.

This process creates templates to use for your markup tool. You will also be able to override the templates and markup products individually in the Products Page on the Left Navigation in your seller dashboard using the Amazon/eBay/Custom Resource buttons under the “View & Edit Price” Column.


How to set shipping templates:

Shipping Template: Choose how the shipping will be integrated into the customer price. Go to your shipping settings accessible on the Integrations Page or under your My Account button on the top right of the screen. (If you did not add any shipping settings, only the default of “free shipping” will show). See below for a step to step guide for setup.

  • Choose ‘free shipping’ for shipping fees to be incorporated into customer price and linked to the mark-up percentage
    • The customer sees the “free shipping” designations
    • Shipping amount is subject to the mark-up percentage (See above example in Step 3 of How to set your pricing guidelines)
  • Create a pre-set flat-rate shipping options for flat rate shipping 
    • The customer sees a product price + shipping fee
    • Shipping price you set is not linked to the price mark-up tool rather it is passed on directly to your customer. For example, in our previous example where the product cost was $90 and the shipping cost was $10, if using a markup of 25%, the 25% markup would apply only to the $90 item cost, you can then set a  $10 shipping flat rate shipping cost which would be passed on to the customer without any markup.
    • When choosing flat rate shipping, if the cost of shipping exceeds the rate passed onto the buyer then the excess amount does get calculated in the markup tool. 

For example, if the item cost is $90 and the shipping cost is $9, and you choose $5 flat rate shipping for your customers, then the $5 shipping gets passed onto the buyer without any effective markup and the excess $4 for shipping gets included with the $90 item cost to be marked up with the markup tool.

    • You may create multiple flat rate shipping options with varying pricing for flat rate shipping to be passed on to your customers

Repeat using the buttons for any other selling platform(s) that you use.


To illustrate, there are 2 options for shipping settings:

Shipping Option 1

Shipping price is rolled into selling price. (This is the default)

  • Markup percentage will be applied to product price + shipping
  • Customers see the product price with the “free shipping” designation
  • If you want to use this default for all of your products, no action is needed. In this case, only the “free shipping” option will show on your shipping dropdown menu when you set your product prices.

Shipping Option 2

Flat-rate shipping is added on to the selling price.

  • Markup percentage will not be applied to the shipping cost
  • Customers will see the product price with an additional shipping fee
  • If you will want to use this option for any of your products, you will need to set shipping options in your shipping settings before setting your product prices. When you set a product price, you will choose your shipping setting from the options you set up in the shipping settings.


  • How to set shipping options in your shipping settings (in addition to the default of free shipping)


Step 1: On your seller dashboard, click on the Account menu option in the upper right corner, then click on Shipping Settings

Step 2: Scroll down to see your available settings. (Default setting of free shipping is not shown)

Step 3: Click the add new button

Step 4: In the Shipping template reference field, enter a label for this shipping option

Step 5: In the Price for lower 48, enter a shipping fee for the continental US

Step 6: In the Price for AK/HI, enter a shipping fee for Alaska/Hawaii

Step 7: Click the Add shipping option button to save

Step 8: Repeat steps 3-7 to add more shipping options



How to get your products onto your selling platform


  • eBay

Step 1: Go to your integrations page in the section called ebay integration. Click on “Set up your ebay key” and follow the steps to link your ebay account. If you do not yet have an ebay account, use our eBay assist program to open an account with higher limitations than a standard eBay account. 

Step 2: After you link your eBay account to your SOG member account, go to your “Products page” from the left navigation in your seller dashboard. In the column called Integrations on the right side (you may need to scroll the browser to the right side of the page for the column to appear) click on the eBay logo, select if you want to send this product to eBay for sale and select the quantity of the item you want to put up for sale on eBay. Keep in mind eBay limits the total dollar value of products a seller can offer for sale.


  • Other platforms
    • On your seller dashboard, select Products from the left menu
    • Click the Export button to download a spreadsheet of your items
    • Upload your items to your website or other platform    


Amazon products are not loaded automatically into your Amazon Seller Central account. Follow the simple steps below to upload your items for sale. Once your products are uploaded into your Amazon account, all updates including quantity, price fluctuations, and tracking will be updated automatically every hour from SOG.

Step 1: On your  Seller dashboard, go to the Integrations tab.

Step 2: Scroll down to the Amazon Export section

Step 3: Select the category of your products you are uploading to Amazon. Each category with products in it will be highlighted in red along with the quantity of products in that category

Step 4: Click “Export”, and the file will be downloaded to your download folder in your computer. (If the ‘all feeds’ option was chosen, a zip file will be downloaded. Use an unzipping tool to open the folder, and you will have one file per category).

Step 5: Upload each category file to your Amazon Seller Central account. 

Step 6: Your products will be available for sale in the next couple of hours.


How to view and edit the products you have selected for sale

    • On your seller dashboard, click on Products in the menu on the left.
      • To download a list of your products, suitable for export to your website (or other platforms besides for Amazon or eBay) click the Export button.
      • To view your selling and shipping pricing for a product, click the View Amazon/ View eBay/ View Custom Resource buttons in the View & Edit Price Column
        • A pop-up will appear with the percent mark-up, product selling price, and product price including shipping, for that product.
        • If you selected the ‘free shipping’ option in your settings, the shipping cost is included in the product price, and the shipping amount will be 0.
      • To change the pricing or shipping options for a product, click on the Amazon/eBay/Custom Resource buttons in the View & Edit Price column. From here you can override your pricing template for any particular item. The markup added in this section will only affect that particular item. You can also select a shipping template to apply to any particular item.


  • To edit a product title, description, or maximum quantity (for eBay or for export), click on the pencil icon.


How to delete a product,

 On the Products page Seller Dashboard all the way to the right (you may need to scroll your browser to see it) click on the red X. This will delete the product. Starting in the next calendar month you can choose another product to replace the deleted one(s). 

Out of stock products

When a product goes out of stock it will be noted as such in the Products page in your Seller Dashboard in the Status column on the right side. Products that are out stock can be deleted immediately and be replaced with new products to resell. You can see a full list of your out stock products here

Discontinued products will be deleted from your account and you should receive an alert about the product being discontinued.   

How to create orders in your seller dashboard


  • Amazon and eBay orders: After linking your Amazon or eBay account to your SOG seller account, no other actions are necessary. All orders will automatically update to your account and will be processed and shipped.
  • Orders from other platforms (or order from a non linked Amazon and eBay seller account):


    • Step 1: On your seller dashboard, click on Orders on the menu on the left
    • Step 2: Click on the Add new order button
    • Step 3: Add order number and customer information, then click create order to add. This will create a draft order with your customers shipping and billing information. After this step you will add products to the order. 
    • Step 4: Review order number and customer information; click edit order details to edit if necessary
    • Step 5: Click Add Products to add products for this customer
    • Step 6: Enter the product information OR use the search bar to find the product
    • Step 7: Click Add Product
    • Step 8: Repeat steps 5-7 as necessary to add products for this customer
    • Step 9: Click Submit order